Graphic Design - Snap Shades — Gwen's Portfolio

Graphic Design

Marketing Materials

Creating a wide range of marketing materials that bring brands to life, such as: brochure, instruction illustrations, packaging, etc. Being creative while ensuring brand identities and guidelines are followed.

Brochure

The first design is for general purposes. The second one is specifically made to appear more appealing at baby expos.

Installation Instruction B1

I have illustrated and redesigned 20+ installation instructions. The above shows Installation Instruction B1.

Packaging designs done by me are currently in use for Snap Shades’ products. The above shows the packaging for Diamond Kick Mat which includes: the outer package and the installation card.

Packagings

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Expo Materials

Having parents with young child as our largest target audience, baby expos great opportunities for Snap Shades to approach, introduce and demonstrate our products to them. From eye-catching backgrounds and booth designs to informative posters and promotional materials, my work is crafted to draw attention and engage audiences.

Expo Stand Backgound

Expo Social Media Post

Expo Banner Ad

Pram Test Track Background

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Social Media Contents

Creating captivating social media content that elevates brand online presence and engages audiences. With a keen eye for aesthetics and a deep understanding of social media trends, I design visually pleasing posts, stories, and ads that also drive interaction and growth.

Tesla Y Frameless Window Shades Launch Campaign

Mother’s Day Campaign

Daffodil Day Campaign

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Sale Campaigns

Snap Shades conducts three major sale campaigns annually, including the End of Financial Year, Black Friday, and Boxing Day Sales, along with several smaller promotions. The creative materials for these campaigns need to be straghtfoward, compelling, and visually appealing to effectively capture customer interest and drive sales.